Cookie Policy
July 6, 2026
innbuilder.com uses first-party storage only — no third-party trackers, no advertising pixels, no social-media cookies.
What we store and why
iw:analytics_consent (localStorage, permanent until you clear it): remembers your decision to accept or decline analytics.
iw:visitor_id + iw:visitor_id_ts (localStorage, 13 months max, only if you accepted): a random identifier to tell new from returning visitors anonymously.
iw:landing_attr (sessionStorage, cleared when the tab closes, only if you accepted): your visit's origin (UTM/referrer) so we know which channels work.
iw:landing_viewed (sessionStorage): avoids counting your visit more than once per session.
Your choice
Analytics is strictly opt-in: if you don't accept the banner, no events are sent and no identifier is created. You can change your mind by clearing the site's data in your browser — the banner will appear again.
No third parties
All analytics is first-party and processed on our own servers. We do not share this data with advertising platforms or external measurement services.